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My Go-To Products for Professional and Reliable Results
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| Logo | Name | Title | Price | Link |
|---|---|---|---|---|
 | GeneratePress | GeneratePress has been my go-to theme, even when I was building with other builders (like Elementor or Beaver Builder). It’s extremely lightweight, has very thoughtful features that give you more flexibility than you might initially realize, and has a great team behind them. Of course it pairs perfectly with my block package of choice (GenerateBlocks), but is compatible with any other block package or builder that allows you to pick your theme. | Freemium | GO |
 | GenerateBlocks | There are plenty of block packages out there, but in my opinion none of them strike the perfect balance of simplicity and customizability quite like GenerateBlocks. Much like it’s sister theme, GeneratePress, GenerateBlocks is deceivingly powerful, allowing me to create just about anything I need with just a handful of blocks. This modular approach works perfectly with my philosophy of not overcomplicating things with too many bells and whistles. | Freemium | GO |
 | Custom Post Type UI | Though there are several tools that do this, CPT UI is free and does exactly what I need; create custom post types using a visual interface. | Free | GO |
 | Advanced Custom Fields | I love using dynamic data, and ACF Pro continues to be the most popular option. It integrates beautifully with GB/GP and my lifetime license makes it hard to consider any alternatives that would add to my expenses. | Freemium | GO |
 | Slim SEO | After several years with SEOPress, last year I started testing Slim SEO, and honestly I haven’t missed SEOPress at all. My needs from a SEO plugin are simple, and Slim SEO does the basics I need and stays out of the way. | Freemium | GO |
 | Perfmatters | The Perfmatters plugin is the secret weapon in my arsenal, making my already speedy GP/GB sites even faster with their easy optimizations. It helps me host fonts locally and reduce WordPress bloat in just a couple of clicks. | Paid | GO |
 | Fluent Forms | I got a lifetime license to Fluent Forms back when they launched, and honestly, I have no reason to switch at this point. The pro version does everything I need and has all the integrations that are important to me. | Freemium | GO |
 | Airtable | I’m both ashamed and proud to say that I have just about 100 Airtable databases — and they do everything for me. But my most robust base is the one I build for project management and as a CRM. This handles all my customers, projects, and tasks, and is loaded with all kinds of native automations. | Freemium | GO |
 | ShortPixel | After continually testing alternatives, Shortpixel continues to provide the right combination of results and ease of use. I love that I can “set and forget” this plugin and it works in the background optimizing all my media. | Freemium | GO |
 | InstaWP | I’ll admit, I’ve had an up and down relationship with this platform, but I end up testing out a lot of plugins and InstaWP allows you to spinup new WordPress installs in seconds (literally). | Freemium | GO |
 | Cloudways | Even though I don’t really love Cloudways, I felt like this list would be incomplete without my hosting setup. I’m so invested with Cloudways at this point, I haven’t found an alternative that would make it worth the hassle of moving all my sites. | Paid | GO |
 | Cloudflare | I’ve finally gotten all my sites, plus all my clients site routed through Cloudflare to manage their DNS records. Not only do things propagate nearly instantly, Cloudflare allows me to leave notes in all my records (so I can remember what they are for) — which is a huge help. I also get lots of use out of their email routing to set up various emails. | Freemium | GO |
 | Figma | I’ve realized it’s not the best tool for web design. Thankfully, Figma was built for that and over the past year or so I’ve started designing sites in Figma and using the fantastic components and auto layout features. | Freemium | GO |
